Let she who has never swooned over an influencer wearing square-toed shoes and a 90s baguette bag cast the first stone. And if you've just thrown a stone at us through your screen, it means you've somehow missed out on the Bulgarian label that has saturated Instagram’s infinite scroll. Let's bring you up to speed.
The key to By Far's success? Going viral on Instagram, with all the biggest models, stars and influencers stepping out in its style. There’s no doubt, By Far has quickly become coveted across the fashion scene.
The low-down on the looks that have made By Far a hit.
Bella Hadid: the throwback (See here)
Bella Hadid offers inspiration with the Baby Ambernoir bag styled to its most vintage effect.
With a focus on the classic, versatile side of the bag, the overall look has a resolutely '90s kid feel, featuring the famous crop top and high waisted palazzo pants.
To counterbalance the street vibe of the look, you can add a Saharan jacket belted at the waist or a loose-fitting wool over-shirt.